About the Company

Aspire is building the financial operating system for modern global businesses. The company integrates banking, software, and automation into a single platform, enabling founders to manage finances efficiently across borders. Backed by leading investors such as Y Combinator, Peak XV, and Lightspeed, Aspire supports over 50,000 startups and businesses worldwide. The organization focuses on innovation, ownership, and solving complex financial challenges at scale.

Introduction

Aspire is hiring an SEO & Content Intern to join its Marketing team. This role is ideal for individuals who are passionate about storytelling, content creation, and data-driven growth strategies. As part of the team, you will contribute to building Aspire’s organic presence by creating impactful, high-quality content tailored to the Hong Kong market and beyond.

Key Responsibilities

Content Creation & Optimization

Develop engaging, high-quality articles and guides targeted at startups, SMEs, and finance professionals.
Optimize content for SEO to ensure high visibility and ranking on search engines.
Localize content to resonate with the Hong Kong audience and broader regional markets.

Keyword Research & Strategy

Conduct keyword research to identify high-potential topics and content gaps.
Support the development of content strategies aligned with market trends and user search behavior.

SEO Optimization

Audit existing content to improve meta tags, internal linking, and readability.
Implement SEO best practices to enhance organic traffic and search rankings.

Performance Tracking & Analysis

Monitor content performance using tools like Google Analytics and Search Console.
Analyze data to provide actionable insights and recommend improvements.

Market Research & Insights

Track competitor strategies and stay updated with the latest SEO trends and algorithm updates.
Ensure content aligns with cultural and regional search behaviors.

Required Qualifications

Bachelor’s degree (completed or in progress) in Marketing, Communications, Journalism, or a related field.
Fluency in Cantonese (Traditional Chinese) and English with strong writing and editing skills.
Basic understanding of SEO principles, including keyword research and content optimization.
Strong analytical mindset with the ability to interpret content performance data.
Excellent communication and attention to detail.

Preferred Qualifications

Experience with SEO tools such as Ahrefs, SEMrush, or similar platforms.
Familiarity with CMS platforms like WordPress or Webflow.
Previous experience in content writing, copywriting, or editorial work.
Understanding of local market behavior and multilingual content strategies.

Why Join Us / Benefits

Opportunity to work with a fast-growing fintech company serving global markets.
Hands-on experience in SEO, content strategy, and digital marketing.
Exposure to real-world projects that directly impact organic growth.
Collaborative and dynamic startup environment that encourages innovation and ownership.
Mentorship from experienced professionals in marketing and content strategy.